Make every journey count

For your clients and the planet.

Pure! Footprints is our initiative to help travel programs reduce single-use plastic across South America — with simple, practical tools.

Discover our Eco-Kit

Pure! Footprints

Turning Travel Into An Opportunity For Positive Impact

Our sustainability initiative is designed to help travel programs reduce single-use plastic across South America.

We give travelers practical tools, promote responsible habits, and work with our supplier network to make sustainable choices easy — without adding complexity to your programs.

Single-use plastics

The Plastic Challenge in Travel

Single-use plastic is part of a much larger global waste challenge. Travel can contribute to this problem through items such as disposable bottles and bags—particularly in destinations where waste-management systems face greater pressure. Find some real numbers about the global plastic issue:

400M+

plastic tonnes

produced worldwide every year. Equivalent to nearly 2 billion elephants.

Source
Sources:

United Nations Environment Programme(2021).Drowning in Plastics – Marine Litter and Plastic Waste Vital Graphics.

Alexander, J.(2023). Why plastic pollution may turn into a claims driver. Global Lockton.

5g

of plastic

Ingested by our bodies every week.The equivalent of one credit card.

Source
Source:

Dalberg Advisors & WWF (2019). No plastic in nature: Assessing Plastic Ingestion from Nature to People.

The good news?

Reducing single-use plastics can start with simple actions that are easy to include in a travel program, such as:

Bring Your Favorite Reusable Bottle

Invite your clients to travel with their own bottle— it’s the simplest, most impactful action they can take.

Travel Responsibly with Our Eco-Kit

Purchasing our Eco-Kit helps travelers reduce unnecessary plastic consumption on their tour.

Why include the Eco-Kit?

  • Differentiate your programs with a tangible, memorable sustainability touchpoint.
  • Add real value to your itineraries without adding operational complexity.
  • Support local communities' economic development— the bags are made by artisans in Ecuador, Peru, Colombia, Bolivia, and Chile.
  • Customize it with your branding for a cohesive client experience.

The Potential Impact of One Reusable Bottle

730potential bottles replaced per year

1 reusable bottle used daily = up to 730 disposable bottles replaced

A reusable bottle used every day for a year could replace approximately 730 single-use plastic bottles, depending on usage patterns.

Source
Source:

Summa, D., Costa, S., Tamisari, E. , Castaldelli, G., Tamburini, E.(2025). How sustainable and safe is drinking from refill-and-reuse bottles? An analysis based on life-cycle assessment (LCA) and microbiological quality of water. ScienceDirect.

Pure! Footprints initiative

Our Impact

2024

648plastic bags avoided
1,048single-use bottles avoided
90.72 kgCO₂ emissions avoided
  • In 2021, our initiative won first place in Quito Turismo’s Recognition of Innovation in Tourism campaign.
  • Pure! Footprints contributes to key Sustainable Development Goals:
    • SDG 6 Clean water & sanitation
    • SDG 12 Responsible consumption & production
    • SDG 13 Climate action
    • SDG 14 Life below water

Pure! Footprints in action

Reducing single-use plastics is part of how we integrate responsible practices into our travel programs, our operations, and our supply chain.

This isn’t a side project; it’s part of our broader sustainability strategy and reflects our responsibility to help protect biodiversity, ecosystems, and communities across the destinations we operate in. It runs from the experiences we design to the way we manage our offices:

Planting as part of Pure! Footprints

For Travel Programs

  • Our Bring Your Bottle campaign encourages travelers to carry their favorite reusable bottle during their journey.
  • Offer a customized Eco-Kit with reusable essentials that adds value to travel programs.

For Travelers

  • We prioritize destinations and partners that offer safe drinking water refill alternatives and reusable options on tours.
  • We provide real-time information and eco-tips to help travelers minimize waste and respect local ecosystems.

With Partners & Suppliers

  • Plastic reduction policy: Promote transport providers, guides, and local partners to reduce plastic waste in their daily operations.
  • We work with partners and suppliers to identify safe drinking water refill stations for our travelers, whenever possible.
  • We prioritize working with suppliers committed to sustainability, waste management, and plastic reduction.

Our Team

  • Every Pure! team member receives an Eco-Kit — because this starts with us.
  • We’ve eliminated single-use plastics from our offices and events across all destinations.
  • Our teams receive ongoing sustainability training to stay aligned with our commitments.
Pure! Footprints initiative

How can you join our initiative?

Adding Pure! Footprints to your programs is simple:

  1. Invite clients to bring their own reusable bottle before departure.
  2. Add the Eco-Kit to any itinerary — customizable with your branding.
  3. Share these tips with your travelers:
    • Refill instead of buying — we provide safe refill information along the route.
    • Visit local markets and community restaurants instead of chains.
    • Skip the straw — a small habit with real impact.
    • Choose suppliers committed to sustainability — we can help you identify them.

Every itinerary is an opportunity to do things differently.

Contact us to add the Eco-Kit to your programs